The Tastiest Whole30 Beef Cookbook
Someone tell that lovable old lady from the commercial, we found the beef.
by Pre Brands October 14, 2019
All of our Pre steaks are sold in grocery stores at a consistent thickness and weight. Every time you purchase a from Meijer or Marianos or Heinen’s(for a store near you, visit our ) it will be 8 ounces and the same thickness.
Why sell steaks at a fixed weight and thickness? When you take the steak home and cook it for dinner, there are no surprises. It will cook for the same amount of time on each side every time. There won’t be a drastic difference in thickness every time you buy a Pre steak. If you like a medium-rare middle, find the right timing based on your stove and pan and you will have your Pre steak recipe for life. For our suggestions on temperature and cooking times, check out our as well as some .
Maintaining consistency starts when we receive the sub-primal* from New Zealand and Australia. After the beef is taken out of the initial vacuum seal, it is given to the butcher where it is cut into 2 or 3 equal parts depending on the size of the sub-primal. Then each piece is put through a machine that uses a laser to measure the size and density.Then, it chops up the piece into consistent, individual steaks.
After the steaks are cut, they go through our check-weigher machine. This machine weighs each steak and if it is overweight it bumps it off to the side so we can trim it down to size. If the steak is the right size, it is passed on to get packed in our vacuum sealed packaging.
Keep reading to find out more about our packaging and curation process.
*A Sub-Primal is a smaller section of beef cut from the larger carcass. The sub-primal is then cut into“secondary” or“portion” cuts that are the smaller cuts we are used to seeing in grocery stores.
by Pre Brands April 02, 2020
by Pre Brands March 31, 2020
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"Real talk...since my cancer was environmental and not hereditary I am super conscious of what goes into my body, especially protein. Post chemo left my body super low in iron so steak remains in my diet. I found Pre a few months ago and it’s the only meat I buy. Grass-fed, no added hormones and most importantly affordable. Eat better for your body people!"jaqueline
"Your steaks, especially the sirloin, ribeye, and filet mignon are absolutely delicious. Wasn’t sure how these cuts would taste grilled but they taste just as good if not better than cuts I’ve had a top notch steakhouses."Mario
"When our son was diagnosed with a rare medical disorder, it meant that we would have to change our diet as a family. Because his metabolism doesn’t function like a typical person’s, we have to be very careful about what we feed him. One of the changes we made was to use more grass-fed and finished beef in our cooking. We decided to give Pre a try, and we are so happy with the quality and taste of the meat. Buying from Pre gives us peace of mind and we feel confident knowing that we are using a product in the top of its class."Lindsay
"This beef is AMAZING! I'm from Wisconsin so a huge steak lover. This is some of the best beef, I've experienced and I've had beef around the world. It's a must try, and you'll understand what I mean."Tracy
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