How COVID-19 Has Affected the Beef Industry

by Pre Brands August 19, 2020

How COVID-19 Has Affected the Beef Industry

At this stage of the game, it’s no secret that just about every industry has been affected by the coronavirus pandemic, and business has become a bit of a sink or swim scenario.

In the beef industry, COVID-19 has made it difficult for many beef brands. It’s more important than ever to understand what you’re putting into your cart, both physically and digitally. 


 A person holding up Pre beef at a grocery store

How is Pre Adapting to Beef Industry Changes?

At Pre, we’re all about bringing you the best grass fed and finished beef available, and we’re committed to maintaining that promise. Pre beef is still strong! We’ve altered our distribution options to bring you premium 100% grass fed beef both in your local stores (midwest and east coast only) and online.

The beef industry may be battling challenges during this time, but we’re all working through it together to bring you the best beef on the market without compromise. We know that pasture-raised beef is healthier and results in leaner meat because the cattle live stress-free lives.

Focusing on our sourcing methods enables us to break through the barriers that COVID-19 has put in place on the beef industry and we’re proud that we don’t have to “settle” for lower quality beef products. At our production facility, we’ve enhanced our already-stringent product safety practices and we’ve chosen to go beyond the recommendations of the Centers for Disease Control on safe distancing. Masks, gloves, temperature checks, and hand sanitizers are all very important in our facility.

We source 100% grass fed beef because pre-industrial food is what our name is all about. Regardless of the challenge this virus poses, Pre will never source from feedlots because beef was just better before mass consumerism began. We’ll keep the online thing, though. That’s just smart distribution right there.

 Read more: We've Found the Best Beef Ever

AmazonFresh Grocery bag 

Ordering Pre Online

If you'd rather order online or get groceries delivered than taking a trip to the store, we've got you covered. We’re available almost everywhere, and we keep the same high standards as you do when it comes to food. You can snag our Pre beef online from AmazonFresh, Peapod, Instacart, and use coupons on Ibotta. You can even purchase directly from us, and we will ship it frozen, right to your door.

This means that all of your favorite grass fed beef is always right at your fingertips! We source our beef from farmers that pasture raise cattle year-round in Australia and New Zealand without any hormones, GMOs, or antibiotics. We’re talking about 100% grass fed cattle raised in perfectly humane conditions that meet our high standards for quality beef products.

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