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by Pre Brands May 13, 2020
Especially in meat production, it was pretty basic. The sun shines on grass, cattle eat the grass, people eat the cattle. Most of this was done locally too, since a lack of refrigeration meant you could really only get the beef as far as it could walk before it was processed. But as populations grew and other trends in production made it easier to centralize agriculture, such as trains, trucking, refrigeration, and freezing, cattle production was able to be done on a level that was never before seen. To meet the demand, farms started taking a lot of shortcuts with how animals were raised and the food they were given. These "factory farms" looked nothing like the pasturelands of grasses and creeks. Instead, feedlots took over, with lots of molasses supplemented silage that worked to bulk up cattle quickly and cheaply.
So much of the grains and cereals grown today go towards making animal feed for meat production. These GMO-heavy crops are doused in pesticides and fertilizers because they strip the land of any natural nutrients they need to keep growing enough to keep up. Regenerative farming goes back to the old-school method of allowing free-range grazing and grass-finishing which worked for thousands of years, but using the latest technology to keep a close eye on factors such as soil depletion, water use, and natural fertilization. By respecting the natural processes at play between sunshine, grass, and cattle, the land is replenished as it needs to be, without pumping it full of fertilizers and relying on GMO grains like factory farms do.
Read more: What is grass finished?
There are pros and cons as well as differences between regenerative and traditional farming.
Read more: We've found the best beef
Pre has a strong relationship with regenerative farming. Pre has worked with farmers and ranchers who use regenerative farming practices for years and understand the benefits and drawbacks of these methods. Our aim is to constantly improve our product as well as the impact we have on the environment while bringing our customers a quality product that they can enjoy without the bad taste of poor agricultural practices in every bite.
Our team brings with them decades of experience and a mindset that invites new ideas and best practices to the industry. It's not just about doing things better, it's about doing them smarter. We have the technology and a wealth of information to draw from, so we should put it to work! Learn more about us by clicking this link.
Check out our store locator to find out where you can buy Pre near you! If you don't see a close location, you can request Pre at your local grocery store with this form. If you would like to learn more and become a beef geek you can join our email list to get delicious offers, events, recipes, and more!
by Pre Brands August 02, 2021
by Pre Brands July 23, 2021
by Pre Brands July 02, 2021
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