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by Pre Brands May 17, 2021
Chicago, Ill. – May 17, 3021 – Pre® Brands, a leading provider of 100% grass-fed and grass-finished beef and the leading brand of steak in the better-for-you beef category, launches into Costco southeast region with exclusive Pre Petite Sirloin 4-Pack just in time for Memorial Day cookouts. Pre Petite Sirloin 4-Pack will be available in the southeast Costco region including clubs in Georgia, Florida, North Carolina, South Carolina, Tennessee, Alabama, and Mississippi.
"Memorial Day weekend is the official kickoff of grilling season," said Kevin Ponticelli, CEO of Pre Brands. "This holiday many people are looking for delicious and healthy protein offerings for their guests. Adding Pre 100% grass-fed and grass-finished steaks to the menu allows them to bring restaurant-quality to their backyard barbecue.”
Pre offers great-tasting, grass-fed and grass-finished beef with absolute transparency from pasture to package to plate. Farmed in the lush pastures of Australia and New Zealand, Pre’s rigorous 15 points of curation including source, breed, diet, taste, tenderness, quality, marbling, color, size, and weight, delivers high-quality, better-for-you beef.
Petite sirloin is the most tender cut of the sirloin sub primal, located directly behind the loin of beef cattle. With its tender texture and bold, beefy flavor, Pre Petite Sirloin offers versatility for marinating, searing, or grilling, and an excellent example of high quality, portion-controlled beef.
"With this unique 4-pack of our perfectly portioned 5-oz Petite Sirloin, Costco members can affordably enjoy more steaks right from the convenience of the deli section on their next Costco trip,” explained Dave Meltzer, Chief Sales Officer, Pre Brands.
Thanks to a mild climate and nutrient-dense pastures, Pre cattle are free to graze on open pasture year-round to meet the strictest animal welfare standards in the world, while USDA pasture policy mandates access to the outdoors only 120 days per year. Emphasis on grass not grain is better for cattle, people and the planet. Pre beef is shipped in the subprimal form while it wet-ages via sea freight, which has a lower carbon footprint than other methods of transport, such as air, rail or motor vehicle. All Pre beef is cut, trimmed or ground in Chicago.
Pre beef is always 100% grass-fed, grass-finished and raised with no added antibiotics, added hormones, BPA or GMOs. Pre beef is Halal Compliant, Whole30 Approved, Certified Paleo and Certified Keto.
In addition to Pre Petite Sirloin 4-Pack exclusively at Costco, other Pre grass-fed and grass-finished beef is available nationwide in store or online at http://www.eatpre.com for restaurant-quality meals at home.
About Pre® Brands
Pre® Brands is a provider of 100% grass-fed and grass-finished beef and the leading brand of steak in the better-for-you beef category. Pre offers great-tasting, high-quality beef with absolute transparency from pasture to package to plate. Farmed in the lush pastures of Australia and New Zealand, Pre beef is 100% grass-fed and grass finished in accordance with the strictest standards in the world. For more information, visit http://www.eatpre.com or follow on Instagram and on Facebook.
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"Real talk...since my cancer was environmental and not hereditary I am super conscious of what goes into my body, especially protein. Post chemo left my body super low in iron so steak remains in my diet. I found Pre a few months ago and it’s the only meat I buy. Grass-fed, no added hormones and most importantly affordable. Eat better for your body people!"jaqueline
"Your steaks, especially the sirloin, ribeye, and filet mignon are absolutely delicious. Wasn’t sure how these cuts would taste grilled but they taste just as good if not better than cuts I’ve had a top notch steakhouses."Mario
"When our son was diagnosed with a rare medical disorder, it meant that we would have to change our diet as a family. Because his metabolism doesn’t function like a typical person’s, we have to be very careful about what we feed him. One of the changes we made was to use more grass-fed and finished beef in our cooking. We decided to give Pre a try, and we are so happy with the quality and taste of the meat. Buying from Pre gives us peace of mind and we feel confident knowing that we are using a product in the top of its class."Lindsay
"This beef is AMAZING! I'm from Wisconsin so a huge steak lover. This is some of the best beef, I've experienced and I've had beef around the world. It's a must try, and you'll understand what I mean."Tracy
"My husband and I loved having these filets once a week. I sear both sides and "in-between" in a very hot small Lodge cast iron skillet. I use a spatter guard. Then I place the skillet in a 400 degree oven for between 2min. 10-20 seconds. Perfect medium minus filets. My mouth is watering as I write this!!"Mary M.
"These steaks and other Pre products have been a staple in our home for over a year now and we continue to be fully satisfied with their consistently good quality and flavor. They are the perfect size, are delicious and easy to cook. Add Pre’s amazing customer service to it and you end up with an exceptional overall product!"K.G.
"Best steak I've had in a long time. I love being able to order grass fed beef that is way better than I can find in grocery stores. Really tastes great on the grill . I'm addicted to it now."Jeff S.
"First time trying the 10 Pack New York Strips. Oh My! had an unexpectedly warm day and whipped out the grill. Enough said. Delish !!!! Steaks are equally cut making cooking much easier for the desired temp."Lu H.