About us
Somewhere along the evolutionary path from spear-toting hunter-gatherer to smoothie chugging soldiers we went from eating whole ingredients to eating unholy matrimonies of industrialized monstrosities that are harvested, mechanically separated, and reassembled into questionable beef-like objects.
What we’re trying to say is, food got weird, man.
So, now, we have become a little weird about food. We’re lactose intolerant, gluten-free, non-GMO, grain-free, buzzword fiends chasing the next fix of that pure, unadulterated taste we remember from a time long ago. But, you know what? The real solution isn’t the next big thing. It was always the first big thing: Pre-Industrial food.
We founded Pre® to set the taste clock back, and we are keeping the quality right there too! We provide the best-tasting 100% grass fed & finished beef – with absolute transparency from pasture to package to plate. No feedlots, no added hormones, no unnecessary antibiotics, and no corn-fed cattle, ever. Learn more about the top grass fed beef in Kentucky!
Why 100% Grass Fed & Finished Matters
All cattle begin their lives foraging on pasture with their mothers. But, they can be moved and confined to feedlots, and then fed grain or grain by-products for the last few months of their lives. This “fattens” them up quickly and unnaturally. This is why at Pre we use the term “finishing,” because all cattle is “finished” on pasture and never in a feedlot.
Why We Practice High Quality Sourcing Methods
It is important that we only work with farmers who practice grass feeding and finishing which allows for regenerative farming and create a natural ecosystem that supports rotational grazing. The farmers we source from never use grains, feedlots, or GMOs. The quality, taste and environmental impact of beef is significantly impacted by the entire lifespan of the animal and its holistic treatment.
Why we Prefer Pasture Raised Beef
To get lean, healthy meat, you must raise cattle on pasture, in their natural environment for their entire lifespan. This lifestyle that is more humane and less stressful and doesn’t require any added growth hormones or antibiotics, it's the most ethical way to raise cattle. When you compare Pre’s grass-fed & finished beef in Kentucky to grain-fed beef, it is lower in calories and fat. Pasture raised beef is not only a more humane choice, but it results in high vitamin content and high Omega-3s.